Formed in Copenhagen in 2015, Off Bloom make hook-driven left-field electro-pop. Founded by Danish producers Mette Mortensen and Mads Christensen with English expat Alex Flockhart, the trio features Mortensen as soulful lead vocalist. She and Flockhart had already been in a band together, and she later met Christensen during a stint in acting school. Early single "Love to Hate It" accumulated over a million streams in 2016, and they toured in support of Dua Lipa and LANY in the spring of 2017. Off Bloom's bedroom-recorded debut, the Love to Hate It EP, arrived on Sport Records in October 2017.